NIKE CELEBRATES THE HISTORY OF THE CORTEZ WITH KENNY MOORE EDITION

August 1, 2017 The Unbiased Writer

Nike honors the history of their iconic Cortez sneakers and the man who was essentially one of Nike’s original shoe testers, Olympic marathoner Kenny Moore. While Moore was a distance runner at the University of Oregon under coach and Nike co-founder Bill Bowerman, he suffered a debilitating stress fracture in his foot. Bowerman asked to see the shoe he had been training in and discovered the first red flag: the shoe wasn’t built for running. Bowerman ripped the pair to pieces and found minimal padding with even less arch support. To call it a shit shoe wouldn’t be accurate. It was a “double-shit shoe,” Bowerman told Moore. In the six weeks Moore’s foot needed to heal, Bowerman made it his mission to build Moore a custom shoe that would solve his problems. That June, he sent his manufacturing partner in Japan instructions and samples for them to make him a running shoe with more cushion and arch support and a more durable sole.After a series of various prototypes with new tweaks and modifications, Moore had put over 1,000 miles on Bowerman’s creations. The end result of all the prototypes and wear-tests? The Nike Cortez. Celebrating the 45th anniversary of the iconic sneaker, a special edition of the shoe inspired by one of Bowerman’s early prototypes will be released August 25th via the Nike SNKRS app and select Nike Sportswear retailers. To Moore, the Cortez is so much more than a great training shoe. It represents the beginning of Bowerman’s and what would soon become Nike’s commitment to creating products that serve the athlete to be better. “Nike has done absolute wonders in recreating not only this historic shoe,” says Moore of his new original Cortez, “but the times the shoe ruled.”  

Share

Leave a Reply

Your email address will not be published. Required fields are marked *