TWITTER PARTNERS WITH LIVE NATION TO LIVESTREAM CONCERTS

May 2, 2017 The Unbiased Writer

Earlier today, Twitter announced it is partnering with the world’s top concert promoter Live Nation to exclusively livestream video of concerts. ‘Our partnership with Twitter allows us to amplify the live music experience creating a tool for artists to reach millions of fans around the world’ says Jordan Zachary, Chief Strategy Officer for Live Nation. ‘Through Twitter’s product suite, fans will be able to be immersed in the live experience and interact with each other in real time as they watch some of the year’s most exciting concert events.’ Part of Twitter’s new slate of live premium video content that will include MTV Awards shows and coverage of Fashion Week in New York, Paris, London, and Milan; the company also revealed it will produce a 24/7 streaming news network with Bloomberg this fall. Additionally, artists including Portugal The Man, August Alsina, and Marian Hill are slated to have shows streamed on Twitter starting this month. Check back for updates!

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