Forbes recently announced its annual list of the World’s Most Reputable Companies for 2017. The list spotlights the top 100 companies based on feedback collected from over 170,000 respondents familiar with the brands. Complied with the help of The Reputation Institute, the list also tracks the company’s perception in seven categories, products & services, innovation, workplace, governance, citizenship, leadership and performance. For the second time in a row, luxury watch brand Rolex tops the list with a score of 80.38. Following in second is the LEGO Group with 79.19; The Walt Disney Company with 79.19; Canon with 78.28; and Google with 78.22. Check out the top 25 below, and head over to Forbes for the full 100.
Rank Company RepTrak Pulse Score
|3||The Walt Disney Company||79.19|
|14||Levi Strauss & Co.||76.70|