APPLE BUYS SHAZAM FOR $400 MILLION USD

December 11, 2017 The Unbiased Writer

According to reports, London-based music discovery app Shazam was acquired by Apple for a staggering $400 million USD. In a statement, Apple said it was ‘thrilled’ to bring the Shazam team over to Cupertino. ‘Since the launch of the App Store, Shazam has consistently ranked as one of the most popular apps for iOS,’ Apple said. ‘Today, it’s used by hundreds of millions of people around the world, across multiple platforms. Apple Music and Shazam are a natural fit, sharing a passion for music discovery and delivering great music experiences to our users.’ The acquisition had been in the works for several months, following talks with other tech giants like Spotify and Snapchat. ‘We are excited to announce that Shazam has entered into an agreement to become part of Apple,’ read a statement from Shazam earlier today. ‘Shazam is one of the highest rated apps in the world and loved by hundreds of millions of users and we can’t imagine a better home for Shazam to enable us to continue innovating and delivering magic for our users.’

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