PIGALLE X NIKE BASKETBALL COURT IN PARIS

June 28, 2017 The Unbiased Writer

Located between a pair of apartment buildings in Paris, Pigalle‘s basketball court is an artistic interpretation. The French fashion house teamed up with Parisian creative agency Ill-Studio and NIKE to create the eye-catching site. Coinciding with the release of Pigalle’s latest clothing collection in collaboration with NIKElab, the basketball court has undergone a major makeover. Designed with grape-colored gradients and bold blue hues, players are immersed in smooth shades of a setting sun. 

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